RRC Hospitality

"Complete Information Promotes Optimal Results"

Complete information is defined by Dr. Alan Deardorff (PHD in Economics from Cornell University) in his book Terms of Trade: The International Glossary of Economics as "The assumption that buyers, sellers, consumers and firms know everything that they need to know in order to make optimal decisions."

RRC Hospitality offers the unique combination of experienced lodging industry advisors augmented by the unparalleled international hotel database maintained by STR, our parent company. STR is the recognized industry leader in market intelligence and performance metrics. Directed by Gregory Hartmann, RRC Hospitality was established in Boulder Colorado to minimize the volatility of property and market performance and capitalization that has plagued the lodging industry for much of its existence. Concurrently with RRC and STR, which have been operating for over 25 years, Greg has been advising hotel owners, operators, lenders, investors, and brands for nearly a quarter century. At RRC Hospitality, Greg manages a team of experienced lodging industry professionals including Steve Hennis and Orly Ripmaster augmented by the multifaceted RRC team.

The primary focus of RRC Hospitality is to utilize the STR hotel database to go beyond traditional opinion-based subjective consulting practices. Our team can assist in evaluating and improving property, portfolio and investment performance and capitalization, through objective trend-based analysis and empirical data. Our unique resources enable us to offer products and services to hotel owners, operators, brands, independents, lenders, investors, servicers, and/or regulators that provide complete information to all of our clients involved with a particular property, portfolio, or transaction. These statistically focused, pragmatic advisory services offer a unique perspective on the hospitality industry. We can assist in matters related to the competition, price elasticity, market segmentation, perishability, profitability and risk, in order to promote optimal decisions by any and all market participants who retain our services.

Thank you for your interest in RRC Hospitality and please feel free to contact us regarding questions related to the lodging industry.

Financial Consulting

RRC Associates has formed a collaboration with several of the best financial experts in the industry to complement and expand on our own expertise. This consulting group has broad experience in ski area, golf, and resort real estate appraisals, market feasibility analysis, ROI analyses, development of pricing models, financial accounting, profit center analyses, and other financial consulting services. Our involvement in appraisal work includes competitive analysis, local area economic characteristics, and financial appraisal of the value of the business.

Our outside perspective and experience in the ski resort industry can add substantial value to financial decision-making and analyses. For ski resorts in particular, our services can help uncover departments and lines of business that outperform and underperfom from a profitability standpoint. Additionally, we have identified several key metrics that resorts can use to measure themselves against their closest peer group and to identify areas of strength as well as opportunities for improvement. This information can be invaluable to resorts seeking to improve the guest experience and overall profitability.

View the Financial Consulting client list